03Feb 2020

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Is Your Smart TV a Privacy Risk?

smart tv

Maintaining the privacy of our data is becoming a bigger nuisance with every passing day. With so many devices using our information to operate, smart TV is the new form of breach in our privacy. Since the last 2 years, the sales of smart TVs has become far bigger than that of dumb TVs and there is a very valid reason for that. Smart TVs allows us to bring all our entertainment platforms on the big screen. Whether it is Netflix, YouTube, or any other app for that matter, you can watch it directly on your smart TV now.

Data collection is happening all the time where big corporations feed on our personal information to feed us targeted ads. While that is already a major internet usage problem, it has found its way into our bedrooms as well now.

What are the concerns?

The most straightforward answer to that is of course “privacy breach”. However, we should still know how a smart TV can collect data from us. The data collection that happens on your TV is very similar to the one that happens on your phone or PC browser. What you search for, what you spend time on etc. can easily tell anyone your interests, your social and financial condition, your political preferences, and so much more.

While you could protect your online presence and keep it private with a good service like VPN Shazam’s Turbo Dynamic VPN, that is not the case with smart TVs. What you may be referring to the best smart TV could turn out to be your biggest enemy.

Samsung’s plans revealed

A prime example of this can be the Samsung smart TV ecosystem. While all companies capture some data from their users, Samsung is taking it one step further. Being one of the largest providers of smart appliances, your Samsung smart TV would now be collecting data from you to show you relevant ads. This privacy invasion is a big concern for people as we are rapidly shifting to using smart TV everywhere.

What to do?

There are a few steps that could help you minimize the risk of getting your private data shared online. Make sure you implement these tips right away.

  • Turn off active listening: It may seem like a great feature but its real purpose is to listen to you constantly. Smart TVs come with built-in microphones that listen to you constantly and share that data with manufacturers. You can turn off this setting in almost any best smart TV manually.
  • Stay off the grid: Probably the easiest way of stopping data leaks is to simply not connect your TV to the internet. Without an internet connection, the TV won’t be able to share your private data to anyone.
  • Buy old TV: To create a “good riddance” scenario, you could simply buy a TV that is “dumb”. The Lack of smart features means you will have nothing to worry about.

What’s your next move?

The situation has been laid out for you quite clearly. Whether you want to continue using smart TVs is entirely up to you now. Secure your privacy in every possible way and keep yourself safe online.

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